ASBPE-DC Event: Oct. 30: Web Video How-To Basics for B2B Editors

B2B editors' job descriptions are expanding well beyond writing and reporting, and it's no longer uncommon the find journalists tweeting, podcasting, photographing, and videotaping. For many editors, these technologies are unfamiliar territory, yet most have little guidance to meet managers' high expectations. ASBPE-DC's latest workshop--Web Video How-To Basics for B2B Editors--addresses the most-demanding of these new tasks in a comprehensive, hands-on format designed to give you the tools and the confidence to master this growing reader resource. You will learn the basics of how to make videos, including:

  • how to use inexpensive video editing and upload to the Web, via an on-site demo
  • how to write scripts, including judging the length of your video and how to time pictures and text
  • tricks for viewer-friendly videotaping, including holding the camera, managing the audio, and putting your subject at ease
  • when to use which format (on-site interview, studio interview)
  • how to select topics
  • what not to do

Speakers Rob Freedman, senior editor of Realtor Magazine, and Jean Dimeo, an editorial director at Hanley Wood Business Media, have both recently made the crossover to multimedia journalism and will offer their been-there, lived-through-that experience so you can learn their lessons--and avoid their mistakes.

Event details:

Date: Friday, October 30, 2009

Time: 8:30 a.m. Continental breakfast/networking

9 a.m. to 10:30 a.m. Workshop

Location: National Association of Realtors

500 New Jersey Ave, Washington, D.C.

(walking distance from Union Station Metro)

Cost: $10 for members, $20 for non-members


RSVP: Email Katy Tomasulo at asbpedckaty@gmail.com for a registration form by Weds, Oct. 28.


Questions? Contact Katy Tomasulo at 202-736-3303 or asbpedckaty@gmail.com


About Rob Freedman

Robert Freedman is Senior Editor of Realtor Magazine, published by the National Association of Realtors in Washington, D.C., and past president of ASBPE and the ASBPE Educational Foundation. He is involved in all aspects of multimedia publishing and produces weekly Realtor Magazine news videos. Robert is the author or editor of several books on business communications, including Journalism That Matters (Marion Street Press) and Best Practices of the Business Press (Kendall-Hunt).

About Jean Dimeo

Jean Dimeo is Editorial Director for Building Products magazine and ebuild.com, and is Chief Editor, Online for EcoHome magazine, each published by Hanley Wood, LLC in Washington, D.C. In addition to traditional print and online editorial responsibilities, she has taken on the role of producing weekly product videos for her Web sites and coordinates efforts for on-site videos at trade shows. Prior to joining Hanley Wood in 1992, Jean was a business and real estate reporter and copy editor for several newspapers, including the Dallas Times Herald. She has appeared on HGTV home improvement shows and has been quoted as a building products expert in metropolitan newspapers.

Posted by asbpedckaty on Tuesday, October 27, 2009 @ 2:23 PM
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Free Admission to Central-Southeast Regional Azbees Ceremony, July 15

Save the evening of Wednesday, July 15, for the presentation of ASBPE’s 2009 Central-Southeast regional Awards of Excellence. The awards ceremony will take place in Washington, D.C., kicking off the ASBPE National Editorial Conference. This event is free of charge, so come join us and bring your staff!

Date: Wednesday, July 15, 2009

Time: 6:00 p.m. to 7:00 p.m.

Location:
Washington Marriott
1221 22nd Street NW
Washington, DC 20037
Maps and transportation information
Cost: None

To RSVP: email asbpedckaty@gmail.com

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Posted by ASBPE on Thursday, July 09, 2009 @ 7:26 AM
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ASBPE Author to Appear in D.C.

Join ASBPE Immediate Past President Roy Harris for two special events in D.C. celebrating service journalism through his book "Pulitzer's Gold: Behind the Prize for Public Service Journalism." Released in 2008, "Pulitzer's Gold" explores the story behind the story, tracing the 90-year history of the Pulitzer Prize for Public Service.

Friday, Jan. 9, 6 p.m.: Book reading/signing
Reiter's Book Store, 20th & K
Wine and appetizers

Saturday, Jan. 10, 2:30 p.m.
Newseum, Knight Studio, Level 3
Roy will join The Washington Post's Dana Priest and Anne Hull to discuss how the two reporters uncovered their Pulitzer-winning story on deplorable conditions at Walter Reed Medical Center.





Posted by asbpedckaty on Monday, January 05, 2009 @ 4:20 PM
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Upcoming Webinar: A B2B Journalist's Guide to Creating the Next New-Media Resource

Join ASBPE for our latest Webinar: A B2B Journalist's Guide to Creating the Next New-Media Resource

Date: Monday, November 17th
Time: 1 pm EST
Duration: 60 minutes
Location: Your computer

Webinar Overview
The advent of the Internet has made it easier and less costly than ever for writers and editors to connect with a niche audience. It also has dramatically increased the value of their skills, enabling smart writers and editors to reach millions of people, as well as make money doing so, without the backing of a large media company.

During a 60-minute Webinar brought to you by ASBPE, you'll learn from Harry McCracken, the former editor-in-chief of PC World who has since founded the personal technology blog Technologizer, and Joe Pulizzi, founder and chief content officer of the search community site Junta42, how to:
  • develop an effective marketing strategy to promote your content
  • identify, and participate in, on-line conversations that can help draw audiences to your work
  • use social networking Web sites to reach out to on-line communities who are likely to value your expertise
  • leverage the power of "free"
  • build successful permission-based marketing initiatives

How to register: Register online here. Shortly after you register, you will receive a confirmation of your registration by e-mail that will include the dial-in number and access code.

Charge: This Webinar is $10.00 for all ASBPE members and $35.00 for non-members.


About the Moderator
JOE FLEISCHER has more than 12 years of experience as a writer and editor covering a wide range of topics related to customer care. He is a sought-after speaker and moderator at leading customer care events. He has developed and moderated numerous conference sessions, workshops and Webcasts, with the aim of helping companies to improve their communication with customers.

With Brendan Read, Mr. Fleischer is the co-author of the book "The Complete Guide to Customer Support."

About the Presenters
HARRY MCCRACKEN is the founder and editor of Technologizer, a Web site and community about personal technology that reaches 400,000 unique visitors a month.

Prior to launching Technologizer in July 2008, he served as editor-in-chief of PC World, the world's largest computing magazine, and its Web site, from 2003 to 2008. McCracken earned American Business Media's Timothy White Award for Editorial Integrity in 2008. He was named to Folio: magazine's Folio:40 list of media movers and shakers in 2008, and was one of min Magazine's 21 Most Intriguing People in 2008. McCracken's PC World editorials won American Business Media's Jesse H. Neal award in 2008.

He has appeared as a technology expert on ABC, the BBC, CBS, NBC, the History Channel, and many other TV and radio outlets, and has written for Family Circle, Popular Science, Slate, USA Today and other publications.


JOE PULIZZI, a thought leader, speaker, writer and evangelist for content marketing and custom publishing, is founder and chief content officer for Junta42, a content marketing and custom publishing on-line resource, helping businesses of all sizes learn how to create valuable, relevant and compelling content.

Voted American Business Media's "Custom Media Innovator of the Year," Joe is also president of Z Squared Media LLC, a content marketing consulting firm for marketers and publishers. In addition, Joe is co-author of the book "Get Content. Get Customers.," which helps teach businesses why and how to create their own compelling content to drive their businesses.

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Posted by asbpedckaty on Thursday, November 06, 2008 @ 1:20 PM
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Congratulations ASBPE Central-Southeast Azbee Winners!

Members of ASBPE's Central-Southeast region gathered July 17 for the annual ASBPE Central-Southeast Regional Awards banquet. During the event, attendees had the opportunity to mingle with fellow award winners and hear from guest speaker Tom Temin, veteran B2B editor and current host of Federal News Radio's morning drive-time program. And of course, we announced the awards for all of the region's Azbee finalists.

Thanks to all who attended and special thanks to the event's sponsor, The Fund for American Studies.


Central-Southeast Azbee Winners:

EDITORIAL
Case History Under 80,000

Bronze
"Blowing up the business plan"
Smart Business Columbus
Nancy Byron

Silver
"A Hall of Fame Homer"
The Big Picture
Gregory Sharpless, Kacey King, Peggy Middendorf, Clare Baker, Jaxon Cook

Gold
"Here's the Church, and Here are the People"
Rejuvenate
Regina McGee, Kate Burton, Karen Hoots, Chris Collinson, Laura Moss

Case History 80,000 or more

Bronze
"Library of Congress"
Government Computer News
William Jackson

Silver
"The New American Home 2007"
Builder
Rich Binsacca, Denise Dersin, Edwin Malstrom, Deborah Leopold, Boyce Thompson

Gold
"The Luxury of Time"
Builder
Jenny Sullivan, Nigel F. Maynard, Denise Dersin, Edwin Malstrom, Deborah Leopold

Editorial/Editor's Letter Under 80,000

Bronze
"Paris Hilton - 23 Days; BP Officials - 0" and "Making Your 'Neighborhood' a Positive Place"
Occupational Hazards
Sandy Smith

Silver
"No Detail Too Small," and "The Greener Side of Golf"
Golf Course Industry
John Walsh

Gold
"Viewpoint"
Quality Assurance and Food Safety
Dan Moreland

Editorial/Editor's Letter 80,000 or more

Bronze
"First Word"
Remodeling
Sal Alfano

Silver
"Just In Time"
IndustryWeek
David Blanchard

Gold
"Editor's Notes"
Builder
Denise Dersin

Feature Article Under 80,000

Bronze
"Changing face of propane"
LP Gas Magazine
Jennifer Webb, Patrick Hyland, Kim Traum

Bronze
"The Invisible Wall"
T+D
Michael Laff

Silver
"The Rise of the RN"
Architect Magazine
Ned Cramer, Amanda Kolson Hurley

Gold CSE
"After the Storm"
residential architect
residential architect Staff

Feature Article 80,000 or more

Bronze
"Back From the Brink"
Remodeling
Stacey Freed, Sal Alfano, Ingrid Bush

Silver
"To Roth or Not to Roth"
Journal of Accountancy
Paul Bonner, Delton Chesser, Charles Davis, Timothy Thomasson, Randi Grant

Gold
"Building Stability"
Military Officer
Military Officer Staff

How-To Article Under 80,000

Bronze
"Web Marketing 102"
Replacement Contractor
Jim Cory, Ingrid Bush

Silver
"What Are Your Weaknesses?"
Security Management
John Wagley

Gold
"Reinventing a Classic"
Developer
Alison Rice, Edito; Cati O'Keefe, Managing Editor; Rachel Z. Azoff, Associate Editor

How-To Article 80,000 or more

Bronze
"Dealing With Death"
Physicians Practice
Robert Redling

Silver
"Trade Secrets: Crunch Time"
Builder
Pat Curry, Steve Zurier, Denise Dersin, Evan Potler, Deborah Leopold

Gold
80,000 or more
"Command Performance"
Builder
Rich Binsacca, Denise Dersin, Evan Potler, Deborah Leopold, Boyce Thompson

Individual/Organization Profile Under 80,000

Bronze
"Urban Groundbreakers"
Multifamily Executive
Shabnam Mogharabi, Editor; Kate Herman, Managing Editor; Chris Wood, Senior Editor

Silver
"Custom Builder of the Year"
Custom Home
Bruce D. Snider, Leslie Ensor, Jennifer Goodman

Gold
"Sixth Sense"
Multifamily Executive
Shabnam Mogharabi, Editor; Kate Herman, Managing Editor; Rachel Z. Azoff, Associate Editor

Individual/Organization Profile 80,000 or more

Bronze
"Sweeter the Second Time"
Physicians Practice
Laurie Hyland Robertson

Silver
"HR at the Summit"
HR Magazine
Bill Roberts

Gold
"Cathedral Builder"
Remodeling
Leah Thayer, Sal Alfano, Ingrid Bush

News Analysis/Investigative Under 80,000

Gold
"The Writing's On the Wall"
Success In Home Care
Sara Jackson

News Analysis/Investigative 80,000 or more

Gold
"Wi-Fi to the Rescue"
Government Computer News
Trudy Walsh

Original Research Under 80,000

Bronze
"Top 100 Growers"
Greenhouse Grower
Sara Tambascio, Patrick Brickman

Silver
"WHZ SO VN?"
MOVE
Melissa Ferrari, Katelyn Wyszynski, Jason King, Stefan Lonce

Gold
"Keep Your Promises"
ProSales
Andy Carlo

Original Research 80,000 or more

Bronze
"IndustryWeek 500 / IndustryWeek 50"
IndustryWeek
Traci Purdum, David Blanchard

Silver CSE
"2007 Remodeling Business Benchmarking Survey"
Remodeling
Hayden Alfano, Sal Alfano, Ingrid Bush

Gold
"You Be the Judge"
Physicians Practice
Pamela L. Moore, PhD

Regular Column, Contributed Under 80,000

Bronze
"Circular File"
Waste Age
Chaz Miller, Steven Averett, Stephen Ursery, Chris Carlson, Deanna Hart

Silver
"The Business of Life"
Smart Business Atlanta
Jim Huling

Gold
"The New Bull Connors"
Youth Today
Mike Males

Regular Column, Contributed 80,000 or more

Bronze
"Berke on Safety"
Machine Design
Lanny Berke, Jessica Shapiro

Silver
"Shawn McCadden"
Remodeling
Shawn McCadden, Leah Thayer, Sal Alfano, Ingrid Bush

Gold
"Silicon Jack"
Latin Trade
Jack Epstein

Regular Column, Staff Written Under 80,000

Bronze
"Straight Talk" and "Fond Farewell"
ProSales
Chris Wood

Silver
"Pork Potpourri"
Youth Today
Bill Treanor

Gold
"Experts" and "Someday, Soon?"
Florida Trend
Mark R. Howard

Regular Department Under 80,000

Bronze
"Making the Rounds"
Today's Medical Developments
Kelsey Higginbotham

Silver
"Apartment Life"
Multifamily Executive
Shabnam Mogharabi, Editor; Kate Herman, Managing Editor; Chris Wood, Senior Editor; Les Shaver, Senior Editor

Gold
"Above the Fold"
PRESSTIME
PRESSTIME Staff

Regular Department 80,000 or more

Bronze
"Market Watch"
Remodeling
Hayden Alfano, Sal Alfano, Ingrid Bush

Silver
"Benchmark"
Remodeling
Sal Alfano, Judith Miller, Alan Hanbury Jr., Ingrid Bush

Gold
"History Lesson"
Civil Engineering
Brett Hansen

Special Section Under 80,000

Bronze
"Unwrapping the Final Rule"
HomeCare
Gail Walker, Susanne Hopkins, James Faucett, David Mitchell

Silver
"State of the Industry"
PCT Magazine
PCT Staff

Gold
"Homeland Security Report Card"
HSToday
David Silverberg

Special Section 80,000 or more

Bronze
"Financing"
Remodeling
Sal Alfano, Charlie Wardell, Ingrid Bush

Silver
"The Cutting Edge of Defense IT"
Government Computer News
Kevin McCaney, Wilson Dizard III, Kathleen Hickey, John Rendleman, Joab Jackson

Gold
"Green Remodeling"
Remodeling
Sal Alfano, Alice Bumgarner, Ingrid Bush

Technical Article Under 80,000

Bronze
"Decoding the Digital Picture"
Security Management
Laura Spadanuta

Silver
"Turning thoughts into action"
Medical Design
Victoria Reitz

Gold
"New Chemical Solutions"
Security Management
Matthew Harwood

Technical Article 80,000 or more

Bronze CSE
"Grand Inspiration"
Civil Engineering
Robert L. Reid

Silver
"Tower of Power"
Civil Engineering
Gonzalo García-Sobrinos; Ignasi Salvador-Villà, ICCP; Jesús Serradilla-Echarri

Gold
"High-Performance Art"
Builder
Nigel F. Maynard, Denise Dersin, Edwin Malstrom, Deborah Leopold, Boyce Thompson


DESIGN

Feature Article Design Under 80,000

Bronze
"After the Storm"
residential architect
Judy H. Neighbor, Various photographers and illustrators

Silver
"Gray Matters"
Florida Trend
Gary Bernloehr, Jason Morton, Jeffrey Camp

Gold
"A Serviceable Icon"
Architect Magazine
Aubrey Altmann, Ned Cramer, Jason Fulford, Amanda Kolson Hurley, Marcy Ryan

Feature Article Design 80,000 or more

Bronze
"Sky Watcher"
Civil Engineering
Jan Hilton

Silver
"Trade Secrets: Crunch Time"
Builder
Evan Potler, Denise Dersin

Gold
"Home Improvement Financing"
Remodeling
Judy Neighbor, Mary Endres, David Plunkert

Front Cover - Computer Generated Under 80,000

Bronze
"Clearing the Air"
Waste Age
David Mitchell, Stephen Ursery, Steven Averett, Deanna Hart

Silver
"Money Ball"
Florida Trend
Gary Bernloehr, Jason Morton

Gold
"Greener Pastures"
Building Products
Evan Potler, Allison Levy

Front Cover - Computer Generated 80,000 or more

Bronze
"2007 Business Benchmarking Survey"
Remodeling
Judy Neighbor, Anders Wenngren

Silver
"October 2007 cover"
American City & County
Bill Wolpin, Wes Clark, Lindsay Isaacs, Edward Brock, Deanna Hart

Gold
"The Cutting Edge of Defense IT"
Government Computer News
Jeff Langkau

Front Cover - Photo Under 80,000

Bronze
"Bright Spots"
Florida Trend
Gary Bernloehr, Jason Morton, Jeffrey Camp

Silver
"Out-of-Home Makes a Splash"
The Big Picture
Gregory Sharpless, Peggy Middendorf, Jaxon Cook, Clare Baker, Angela Prues

Gold
"Portrait of a Broken Lake"
Florida Trend
Gary Bernloehr, Jason Morton, Jeffrey Camp

Front Cover - Photo 80,000 or more

Bronze
"November 2007"
Civil Engineering
Jan Hilton

Silver
"August 2007"
Civil Engineering
Jan Hilton

Gold
"January 2007"
Civil Engineering
Jan Hilton

Opening Page/Spread - Computer Generated Under 80,000

Bronze
"Outlook 2008"
Landscape Management
Carrie Parkhill

Silver
"A Serious Crush"
Construction & Demolition Recycling Magazine
Jennifer Pies

Gold
"Bid Adieu To Bidding Blues"
PCT
Andrea Vagas

Opening Page/Spread - Computer Generated 80,000 or more

Bronze CSE
"Well served"
American City & County
Bill Wolpin, Wes Clark, Lindsay Isaacs, Edward Brock, Deanna Hart

Silver
"When Will It End?"
Builder
Evan Potler, Denise Dersin

Gold
"Midnight Run"
Builder
Evan Potler, Denise Dersin

Opening Page/Spread - Photo Under 80,000
Bronze
"Meet the Bloggers"
Architect Magazine
Braulio Agnese, Aubrey Altmann, Stewart Ferebb, Gideon Fink Shapiro, Marcy Ryan

Silver
"Growing Green"
Real Estate Portfolio
Kevin Hambel, The Magazine Group, National Association of Real Estate Investment Trusts

Gold
"A Mod, Mod World"
Multifamily Executive
Shabnam Mogharabi, Editor; Susan Morrison, Art Director; Kate Herman, Managing Editor; Melissa Goldweitz, Graphic Designer; Jill Waldbieser, Contributor

Opening Page/Spread - Photo 80,000 or more

Bronze
"Passionate Pursuits"
Builder
Evan Potler, Denise Dersin

Silver
"Taking the Lead"
Civil Engineering
Jan Hilton

Gold
"Tower of Power"
Civil Engineering
Jan Hilton

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Posted by asbpedckaty on Monday, July 21, 2008 @ 10:48 AM
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